This partially explains why the market discounts Apple's so heavily. Because if your business is manufacturing hits you are going to either have duds or miss w

This partially explains why the market discounts Apple's so heavily. Because if your business is manufacturing hits you are going to either have duds or miss waves depending on the POV. One dud you burn the profits from prior successes and can the CEO, two in a row and you're out of business. I hope Nintendo makes it through the Wii U debacle but it's not looking great.