4 ms·
First rule of PR: Know your audience. IMO you are marketing your site all wrong if you go after the HN/Digg/Reddit crowds, which generally tend to be more techy
by smakz 17y ago
First rule of PR: Know your audience. IMO you are marketing your site all wrong if you go after the HN/Digg/Reddit crowds, which generally tend to be more techy.
You should be hitting the websites which would want to use this service, deal sites, shopping forums, price comparing forums, etc. Attack the forums/discussion areas in those sites, which are very large. If the shoppers from those sites aren't interested in your service, then you may have a problem with execution/the idea behind your website.
Again, HN/tech crunch/digg/reddit is the wrong audience for your idea.
- joepestro 17y agoFor sure, and we agree. We're not looking to convert on this audience (HN/techcrunch/digg/reddit etc) - we just launched and we think feedback like this from really smart people is super useful. We're still gathering information before we feel like we can present an easy-to-use package for consumers. It's harder on price comparison forums to ask our customers what they want and get a conversation started when they're looking to discuss the best deals on digital cameras. We tell them about the product, and hope they try it out. If they don't reach out to submit feedback, it doesn't help us as much in improving.
- kineticac 17y agoYeah, our feedback hopes for HN is technical / development of a product kind of feedback. It's totally true that our audience is different then that of HN. We are definitely going to target the correct audience soon. We've done a bit, but still working on squeezing as much out of HN as we can first ;)