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KitKat is very fragmented already! ;) [1] [1] http://www.buzzfeed.com/lydiah/35-kit-kat-varieties-from-around-the-world-18d7 http://www.buzzfeed.com/lydiah/35-

• dkl 13y ago
  A huge number are from Japan. Man, they love their KitKats! I've actually tasted the Wasbe KitKat. It was pretty horrible, too.
  • MichaelGG 13y ago
    Doesn't Japan have a huge variety of all sorts of food and drink, in general? Something about the huge amount of vending machines, and needing to grab attention with something different?
    • adrinavarro 13y ago
      Combini stores, vending machines everywhere… And that goddamn Suica! Somehow they can afford having a convenience store (combini) open 24h each 350 yards and at each side of the street. Economy at an amazing scale.
• mynameishere 13y ago
  Genuinely surprised that there's no octopus kitkat.