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First, thanks for sharing your experience. This seems like a good example of how investors can be a detriment. Your original concept was designed to solve a pr
by 7Figures2Commas 13y ago
First, thanks for sharing your experience.
This seems like a good example of how investors can be a detriment. Your original concept was designed to solve a problem you thought existed with the drink ordering process. The marketing "pivot" is completely unrelated to that and assumes a completely different problem for a completely different customer.
Personally, I don't think there's much to the marketing concept. When at a bar, most people are going to order what they like, and they're going to be engaged in a social experience. Both of these things work against a mobile app that is trying to serve as a channel for delivering in-bar advertising for liquor companies.