6 ms·
StarBucks, and I assume other retailers, have figured this out and offer refillable cards. The idea is that you put say $25 on the card and that is a one time
by chollida1 17y ago
StarBucks, and I assume other retailers, have figured this out and offer refillable cards.
The idea is that you put say $25 on the card and that is a one time VISA charge. Then each time you use the card there is no additional merchant charge to them.
At the price of say $3 drink this can save them 7 of the 8 flat fee credit card processing charges, the variable charges for using the credit card are of course still there.
- skinnymuch 17y agoI go to Starbucks regularly and rarely see anyone using the Starbucks card. Though I see it being advertised near the cash register everywhere.
- adamc 17y agoDoes it offer any advantage to consumers? (I don't drink coffee.)
- joeyo 17y agoYes, if you register a Starbucks card you become eligible for "rewards" according to: https://www.starbucks.com/cardrewards/default.asp https://www.starbucks.com/cardrewards/default.asp
- chollida1 17y agoMy wife gets free soy(instead of milk) in her Chai latte. Normally this is an extra 50 cents each time.