This might be relevant: Dark UX: The Elements of The Video Gambling Experience http://uxmag.com/articles/dark-ux-the-elements-of-the-video-gambling-experience

This might be relevant: Dark UX: The Elements of The Video Gambling Experience http://uxmag.com/articles/dark-ux-the-elements-of-the-video-gambling-experience http://uxmag.com/articles/dark-ux-the-elements-of-the-video-... >Behind the scenes, however, they engage in all kinds of “optimizations” that encourage gamblers to spend and play more without stopping or burning out. >How do I know this? I have something to confess.