ASICMiner actually started as a company that would make their own ASIC to mine on their own. What they are doing, is profiting for a market that pay crazy rate

ASICMiner actually started as a company that would make their own ASIC to mine on their own. What they are doing, is profiting for a market that pay crazy rates on mining machines, by having profits on short term, but I think as soon selling them become less profitable than mining, they will switch back to purely mining.