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You're twisting the ad. They didn't say "this is what matters in life", they said "this is what matters". It's an ad for a consumer products company, and the im
by coffeemug 13y ago
You're twisting the ad. They didn't say "this is what matters in life", they said "this is what matters". It's an ad for a consumer products company, and the implication is pretty clearly "this is what matters when designing products", not "this is what matters in life".
- worldimperator 13y agoI think when they show it in every life situation (except on a funeral, maybe), it's safe to assume that the general idea is 'in life'.
- James_Duval 13y agoOh - I thought you were criticising the execrable copy. "The experience of a product." It's so vague it's meaningless.