Paypal is a back-end company. They haven't been able to (a) build a user experience that users really feel confident with. (b) find and fix all sorts of other

Paypal is a back-end company. They haven't been able to (a) build a user experience that users really feel confident with. (b) find and fix all sorts of other problems their users might have. I think b, while not a problem is the real issue. Missed opportunity. Online banking, managing your personal finances, investing, budgeting as well as paying & accepting payments online. All these things are still difficult and as such, most people don't do any more then the minimum to solve a very big problem. They might use online banking to access accounts or pay a bill when the bank forces them. The possibilities they missed out on by achieving so little in the past 10 years are enormous. From the creation of an alternative, underground economy that they talked about in early days to the creation of a platform where you manage all your money. They could have shaken up the industry become a bank focusing on transaction/small savings accounts and the rest of the small retail stuff that banks hate doing. They could have become the front end for banks. * A lot of the dispute resolution, customers service issues and such that make up the bulk of comments here are a problem. But they are (I think) caused by a combination of regulation, oligopoly & problematic incentives.