Hadn't read that yet but it certainly follows the same pattern. And that "to be sure" was buried a little more than what you said so clearly: "clearly driven

Hadn't read that yet but it certainly follows the same pattern. And that "to be sure" was buried a little more than what you said so clearly: "clearly driven by Medium's in-house editors like former Wired.com chief Evan Hansen (for whom I used to work)." Having pulled off PR that made it to the front page of the WSJ and having made it many times into the NYT I know a good thing when I see it. My comment was more like a "watch and learn" for anyone not realizing what is going on with this. Way to much is being made about Medium considering what it is. If it hadn't been started by you know who it would have a much less critical mass of ink. That Atlantic article is totally over the top. (I enjoyed reading it of course!) Things like this make me wish I had the time to blog (I don't I can barely find the time to comment on things I'd rather make money but not the type that you get paid if you get paid to write for medium). I enjoyed what you wrote by the way.