Well that's sure not what I thought it was going to be. Also, most of the these illustrations are just bad: > Someone creates a business for consumers with to

Well that's sure not what I thought it was going to be. Also, most of the these illustrations are just bad: > Someone creates a business for consumers with too much money... like black-car, chauffeured rides. Regardless of what you think of Uber as a company, it's a great idea, and there's not really anything luxurious about it. It costs a little more than a taxi and is definitely on par with other car services. When I'm in LA, I use it all the time. Beats having me drive around between clubs, right? What I use it to get to is much more pretentious that the car itself. > See: Blue Bottle coffee. Does the author know anything about coffee? The real stuff is going to be expensive. > bourgie businesses...buzzwords like “organic” and “fair trade” and “artisanal,” These things have specific meanings. This statement smacks of anti-intellectualism (and coming from right-wing me, that sounds a little funny.) Are you really going hate on fair trade? How can you begin rationalize that with *bourgie"?