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Sell it for yourself at a price of rather north of $5. It is a revenue-generating asset for the right people, right? $40 is very reasonable if it helps someon
by patio11 13y ago
Sell it for yourself at a price of rather north of $5. It is a revenue-generating asset for the right people, right? $40 is very reasonable if it helps someone ship a Wordpress plugin that goes for $25 to $50 a pop, helps them deliver client work, gets them a new job, etc.
The single best way to sell virtually any sort of educational content is to give some amount of education on the topic away for free, collect email addresses, and then explicitly sell to the people over email. Read Nathan Barry/Brennan Dunn on the topic -- their blogs go over pretty much every element in detail.
- peacemaker 13y agoHey Patio, thanks for the advice (I'm a subscriber to your emails as well which are great) Selling for myself was my initial thought but my weakest point is driving traffic/marketing. Amazon brings me the traffic I could never hope to get myself. I can code with the best of them but when it gets down to the actual process of getting people onto my website, I have no idea. I've been learning what I can about SEO, social media marketing, using adwords and so on but I still feel like I'm missing a trick. These so called 'internet marketing' experts tell you they can drive masses of traffic but I just don't see how! Anyway, I completely agree with your point about giving away some of the topic for free and I've read a lot of yours (and Brennan's) articles on doing that. I shall look into it in more detail, thanks!