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When anyone makes unverifiable marketing claims in an area that you don't know much about, you're probably getting taken. There are so many ways to get taken ad
by jyu 13y ago
When anyone makes unverifiable marketing claims in an area that you don't know much about, you're probably getting taken. There are so many ways to get taken advantage of by introducing an affiliate program too early. I think you should have your own conversion data or having in house affiliates before you start an affiliate program so you know how much conversions really cost on some channels, the conversion rates, and the converting keywords.
A JV is a term used when you sell your product to someone else's audience (or visa versa). With this arrangement, both of you benefit by profiting from your existing audience, and reaching a new audience cost effectively.
The JV Broker puts these two parties together.
To do this well, you need to either be buddies with someone that has a massive list or have a product and landing page with a proven track record. When someone with an audience is looking around for new products / offers to test out, they're looking for cues on how that product will do with their audience. People with massive lists do not freely offer up their list to anyone. They are usually inundated with offers, so you need to prove your offer will perform first.