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Knowing when an email is opened might alter how you interact with email forever?
- jlarkin353 13y agoHubspot released a freemium tool to the world today called Signals. It is a chrome extension that essentially pops up a notification on your desktop when your email is read. Is this a good thing? If this gets widely adopted it could potentially change how we treat email. Dynamics might shift with information like this. 'I know you know etc' Discuss :)
- sanke93 13y agoHow does it know when someone has read the email?
- jlarkin353 13y agoI think they include a one pixel transparent image that is stored on their server. When your email loads that image, they know. Something like that anyways!
- sanke93 13y agoThat is pretty interesting!
- fananta 13y agoI worked on this tool at HubSpot. They acquired us (Chime - chimeapp.com) to help build this. I think it may change the way we interact through email (starting with sales first, that's the target right now). I do think this will help salespeople to approach their leads without requiring a context change. I recently left the team. As neat as a "read-receipt" is, I think tools like this encourage the fact that the consumer doesn't know everything. It didn't align with my vision for being fully transparent.