Imagine a Cable Service provider that says: 1. We will show you only content and no ads in all the standard programming. (Of course the Cable service decides w

Imagine a Cable Service provider that says: 1. We will show you only content and no ads in all the standard programming. (Of course the Cable service decides what is programming and what is Ads) 2. There will be a separate dedicated channel only for ads where the Cable Service authorized Ads will get priority. 3. The Cable Service Provider would show his ticker ads on all the channels. Obviously consumers would find an immense benefit in subscribing to such a hypothetical Cable Service. But the real problem with this would be the following: 1. Advertisers will see less value in advertising with Channels but instead they will advertise only with the Cable provider. 2. The production houses will earn less and hence will make less programs and poor quality programs in the long run. 3. Consumers will suffer in the long run. Go to think of it, Facebook's early day success and even the current progress was possible purely because of their aggressive email marketing strategy. All those friend invitations eventually forced everyone to join Facebook. If Gmail really wants to help fight spam and email marketing they could have done the simplest thing that Yahoo and AOL have been doing since inception. Give us a the complain reports. For example whenever a Yahoo! user marks a mail as spam, Yahoo notifies the email sender about this. This helps email marketeers to ensure that such person is not sent any mails in future. Wonder why Gmail cant do this.