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With apologies to the original... "You tell everybody. Listen to me. Hatcher. You've gotta tell 'em! SOYLENT IS MARKETING SPIN! We gotta stop them! Somehow! Li

With apologies to the original... "You tell everybody. Listen to me. Hatcher. You've gotta tell 'em! SOYLENT IS MARKETING SPIN! We gotta stop them! Somehow! Listen! Listen to me… PLEASE!!!" I'm not judging and I wish the creators well - there's just not a lot of real new thinking in Soylent - most of its promise is just pure marketing, like most products I suppose ;-)

DanBC 13y ago
It is remarkably effective marketing. We've been able to walk into any drugstore and buy equivalent products for many years, so for Soylent to generate the buzz they have is amazing. It's certainly a good thing to put on their resume.
kirualex 13y ago
Soylent success was not due to a Marketing campaign, but to one blog article that buzzed at the time (when Soylent was not even considered being marketed) : http://robrhinehart.com/?p=298 http://robrhinehart.com/?p=298 The Soylent compaign was launch purely because of its success, not the other way around.