I am not sure if I understand this right - what I understand is, that they try to attract Blender users (which is a good thing (tm) ). But are they referring to

I am not sure if I understand this right - what I understand is, that they try to attract Blender users (which is a good thing (tm) ). But are they referring to developers that integrate towards a certain game? What kind of integration? You fire up Blender and have an exporter? Or artists contributing to mods? Or are they looking for ideas in general? And where would I post them?