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I have this mental filter that I apply to all technohype. When I read someone saying "Invention X is going to change the way we do business forever!" it regist
by sethg 17y ago
I have this mental filter that I apply to all technohype. When I read someone saying "Invention X is going to change the way we do business forever!" it registers in my mind as "Invention X has some interesting consequences that will affect a number of business processes." And then I can read the whole article/book/blog through that filter and often feel like the author is making valid points.
Then someone else comes along and says "OMG did you see this guy claiming that Invention X will change the way we do business forever? What a fool!" and my first reaction is "oh, no, he didn't say that..."
- derefr 17y agoIt may just be because I have the same mental filter installed, but I see those two statements as equivalent. If something affects business processes, isn't that another way of saying that it changes, in some small way, the way we do business? (The "forever" is just fluff—every change is forever until the next change, in the opposite direction, that's also "forever.")