"Our goal is to make search advertising easier for our customers, while providing the best consumer experience with the most relevant results for the tasks they

"Our goal is to make search advertising easier for our customers, while providing the best consumer experience with the most relevant results for the tasks they are looking to accomplish." I can imagine the conversation now: Exec 1: It's for our customers. Exec 2: Like the people who pay for the OS? Exec 1: No, not those customers, the ones with money. You know, advertisers! So frustrating.