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Sure, if you end up using xerox.io to sell copiers then I can see that happening. However, if you use it for a clothing site or food delivery service I do not

• cschmidt 13y ago
  Companies and products like Xerox, Kleenex, Hoover, Jell-O, that are used generically have the most twitchy trademark lawyers. They need to actively defend them to keep them from becoming generic. http://en.wikipedia.org/wiki/Generic_trademark http://en.wikipedia.org/wiki/Generic_trademark
• personlurking 13y ago
  I know someone who had intel in their new business name/URL and they got a very clear letter from Intel's lawyers saying 'so sorry, can't use that', even though the business was transport-related.
  • kintamanimatt 13y ago
    Just because someone gets a letter from a lawyer saying they can't do something, doesn't mean it's true! Lawyers try to pull fast ones all the time to get what they want, and most people will go along with it out of unfounded fear.
    • personlurking 13y ago
      I understand. It was giant corp. saying, "Do this or we drag you through court and lawyer fees." The name of the business was changed after soft launch (to accomodate Intel) but the new name was chosen before hard launch. Considering the founder was very bootstrapped, it was what it was. Not sure I wouldn't do the same in his shoes.