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I released a Lite version of my first app. The download rate of Lite to Paid was about 50 to 1 -- no more sales than I had been doing before. The goal with a L

I released a Lite version of my first app. The download rate of Lite to Paid was about 50 to 1 -- no more sales than I had been doing before. The goal with a Lite version is to provide enough functionality so that the user sees how great your app is and at the same time enough restrictions so the user feels compelled to pay for the full version. Among many other mistakes in making this app, I didn't strike the right balance -- I let functionality take too much of a hit without showing the user clearly how the paid version would be improved.

jasongullickson 17y ago
If you don't mind sharing, what's the name of your application? I'd like to see what balance you chose.
- mtinkerhess 17y ago
  It was called iTrio. I've since removed the Lite version from the app store. Its only handicap was that you were limited to easy mode -- to play in regular mode you had to buy the full version. You can get a pretty good idea of the app from its site at http://www.itrioapp.com http://www.itrioapp.com. For my upcoming asteroids-inspired game I'm thinking of imposing a time limit -- let the player play for somewhere between 2 to 5 minutes and then it's "game over" and "please buy the full version".