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The article did show a massive downfall of consumers thinking Macs are awesome, and a rise of consumers thinking PCs are.
by GrandMasterBirt 17y ago
The article did show a massive downfall of consumers thinking Macs are awesome, and a rise of consumers thinking PCs are.
- callahad 17y agoNot exactly. The measurement was of "value-perception" -- Yes, consumers are starting to view Macs as luxuries, but there's no evidence of a causal relationship between that shift an Microsoft's advertising. For instance, a similar trend was seen when asking individuals whether or not household goods (microwaves, dishwashers, air conditioning, etc.) were luxuries or necessities. What would Occam say? Link to the Luxury / Necessity study: http://pewsocialtrends.org/pubs/733/luxury-necessity-recession-era-reevaluations http://pewsocialtrends.org/pubs/733/luxury-necessity-recessi...