2 ms·
This is certainly the prevailing wisdom, but I disagree actually. The tech to get in-vitro meat to a point that's just objectively more palatable, healthy, and
by rattray 13y ago
This is certainly the prevailing wisdom, but I disagree actually. The tech to get in-vitro meat to a point that's just objectively more palatable, healthy, and inexpensive than traditional meat will be incredibly complex. On the order of Musk's work at Tesla, or greater.
But once it surpasses that point, no amount of bad marketing could keep it from being commercially successful.
- keiferski 13y agoMaybe, but this just reminds me of the whole "Pepsi vs. Coke" or "Android vs. iPhone" tests. Just because people rationally understand that synthetic meat is the same/better than traditional doesn't mean that they'll run out to buy it.
- rattray 13y agoTrue. And in-vitro meat will probably never dominate the market. But Android and Pepsi both sell quite well.
- stonemetal 13y agoFast food chains will switch over when it becomes profitable to do so. It will be in consumer's hands long before they ever buy it.