Tesla has found it's groove. Not only is demand robust for the Model S, they are expanding production as well. So far it looks like they will surpass their 21

Tesla has found it's groove. Not only is demand robust for the Model S, they are expanding production as well. So far it looks like they will surpass their 21,000 cars they've given guidance for 2013. They're starting rollout in Europe this month, and Asia later this year. At the end of 2014, they will start rolling out the Model X SUV that will offer dual engines. Some are speculating that it could give a 0-60mph time in under 4 seconds. That would be truly incredible for an SUV. Then, Tesla is readying the long-awaited GenIII vehicle due at the end of 2016 or in 2017. Elon Musk recently stated that his goal is to sell the vehicle for $35000 (w/o incentives) and for the car to have a 200 mile range. Further, Gen III is targeting the BMW 3 series and many are expecting the Gen III to handle and perform better than a BMW 3 series. It could be the hottest car on the planet when it's released. Tesla as a company is doing very well. They're expanding like crazy. And they're managing their cash flow well. They will report Q2 earnings this Wednesday, 8/7 and they could report another quarterly profit as well. In another area, Elon Musk has promised to achieve 25% gross margin on the Model S by the end of the year. So, it will be interesting to see how far they've come along when Q2 earnings are reported on Wednesday. Further, it could be possible Tesla is shooting for 30% gross margin on the Model S next year (which would be incredible). In the 2012 Elon Musk ceo incentive plan, reaching 4 consecutive quarters of 30% gross margin is one of the key milestones. disclaimer: long TSLA