4 ms·

This should be Yahoo's homepage

When you compare the above page to this cluttered mess http://www.yahoo.com/, you realize that yahoo is putting advertising above user experience.

dmfdmf 13y ago
I agree. Also, no more zooming car ads and I would consider Yahoo as my home page again.
dictum 13y ago
Yahoo's core business is content, not search.
- nashequilibrium 13y ago
  You have oneclick access to Mail, News, Trending News, Sports,Finance, Weather, Games, Groups, Answers, Flickr, Search, Trending Searches and two click access to more content via the 'More' dropdown. Now, compare this to the current home page where you have everything flying at you not know what to do and being distracted by Kim Khadashian's baby photo's when i came to check my mail or the latest sports news.
  - dictum 13y ago
    The people who go to the Yahoo homepage maybe want to see photos of Kim Kardashian's baby. I'm not sure of the demographics of Yahoo's audience, but if memory serves right, in the US, they're big with middle class women in their late 20s/30s in the Midwest. Of course being a Midwestern 30-something middle-class woman does not mean that you want to consume the kind of content in Yahoo's homepage. However, Yahoo has a different audience to target than Google and many other big web companies.
    - nashequilibrium 13y ago
      My point is that not only search deserves a clean UI with minimal clicks to content. I may like Kim khadashian articles but it doesn't mean you must serve me a spaghetti UI with sport scores, weather, games etc. A simple entertainment link is suffice to take me there. Also yahoo depends on search a lot, I just finished reading 3 papers from yahoo researchers explaining how and why they use the Bing links to argment their search results.
benologist 13y ago
There are business models beyond Google's.
mergy 13y ago
I agree. This is the mock-up I did a while back https://mergy.org/2013/01/betteryahoohomepage/ https://mergy.org/2013/01/betteryahoohomepage/

When you compare the above page to this cluttered mess http://www.yahoo.com/, you realize that yahoo is putting advertising above user experience.

dmfdmf 13y ago

I agree. Also, no more zooming car ads and I would consider Yahoo as my home page again.

dictum 13y ago

Yahoo's core business is content, not search.

nashequilibrium 13y ago
You have oneclick access to Mail, News, Trending News, Sports,Finance, Weather, Games, Groups, Answers, Flickr, Search, Trending Searches and two click access to more content via the 'More' dropdown. Now, compare this to the current home page where you have everything flying at you not know what to do and being distracted by Kim Khadashian's baby photo's when i came to check my mail or the latest sports news.
- dictum 13y ago
  The people who go to the Yahoo homepage maybe want to see photos of Kim Kardashian's baby. I'm not sure of the demographics of Yahoo's audience, but if memory serves right, in the US, they're big with middle class women in their late 20s/30s in the Midwest. Of course being a Midwestern 30-something middle-class woman does not mean that you want to consume the kind of content in Yahoo's homepage. However, Yahoo has a different audience to target than Google and many other big web companies.
  - nashequilibrium 13y ago
    My point is that not only search deserves a clean UI with minimal clicks to content. I may like Kim khadashian articles but it doesn't mean you must serve me a spaghetti UI with sport scores, weather, games etc. A simple entertainment link is suffice to take me there. Also yahoo depends on search a lot, I just finished reading 3 papers from yahoo researchers explaining how and why they use the Bing links to argment their search results.

benologist 13y ago

There are business models beyond Google's.

mergy 13y ago

I agree. This is the mock-up I did a while back https://mergy.org/2013/01/betteryahoohomepage/ https://mergy.org/2013/01/betteryahoohomepage/