Imo the mistake is exactly the price. If it were $600 unlimited they would probably quite easily meet their target. Besides what's the point of $775, $780 and $

Imo the mistake is exactly the price. If it were $600 unlimited they would probably quite easily meet their target. Besides what's the point of $775, $780 and $790? Are they trying to everyone "hurry" and order $5 cheaper? The pricing seems really odd, like they didn't want to meet the goal.