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(Disclosure: I'm an investor in True Link). A key difference is that the True Link card has built in protections against specific cases of elder fraud, not jus
by zt 13y ago
(Disclosure: I'm an investor in True Link).
A key difference is that the True Link card has built in protections against specific cases of elder fraud, not just the general cases of fraud that something like Amex targets.
Just to give a concrete example: there are bunch of charities that sound like legitimate ones but aren't. An example is the Cancer Fund of America, which spends less than 1% of their income on charitable activities (see [1][2]). These charities specifically target the elderly, sometimes calling them over and over again to take advantage of cognitive decline (cf. [2][3]).
[1] http://www.tampabay.com/americas-worst-charities/ http://www.tampabay.com/americas-worst-charities/
[2] http://www.cnn.com/2013/06/13/us/worst-charities http://www.cnn.com/2013/06/13/us/worst-charities
[3] http://www.bloomberg.com/news/2010-06-15/financial-abuse-victimizes-one-in-five-u-s-elderly-nonprofit-survey-says.html http://www.bloomberg.com/news/2010-06-15/financial-abuse-vic...
[4] http://articles.washingtonpost.com/2009-07-16/opinions/36887605_1_financial-abuse-elder-abuse-senior-population http://articles.washingtonpost.com/2009-07-16/opinions/36887...
- toomuchtodo 13y agoAs someone who is signing up his mother today for this, #shutupandtakemymoney. $20/year? Well. Worth. It. Don't even give me the first year free. I'll give you guys the $20 today.
- kaistinchcombe 13y agoHaha, thanks for that. Well taken. The goal is to make sure we've provided the value we promised before we bill you for it.