> Google mostly gets from 1 to 5 by getting folks to use its services, not via its infrastructure directly. That may be the case mainly in the past. But with t

> Google mostly gets from 1 to 5 by getting folks to use its services, not via its infrastructure directly. That may be the case mainly in the past. But with technology evolving, I do think it's tempting to go further and extract valuable data from network traffic as well, which in turn can be used to create an even more precise picture of the user.