In a legal setting, it's often true that to protect civil liberties you end up defending...less popular characters. Protecting first amendment rights often mean

In a legal setting, it's often true that to protect civil liberties you end up defending...less popular characters. Protecting first amendment rights often means protecting people whose speech you strongly disagree with. Perhaps the same is true of a social setting. In order to argue and campaign for more civility, you will necessarily be defending people most likely to fail to earn that civility.