Yes, many things do become ends unto themselves. This is why I read only the occasional life hack, or life pro tip. It's become a fetish. It's less about optimi

Yes, many things do become ends unto themselves. This is why I read only the occasional life hack, or life pro tip. It's become a fetish. It's less about optimizing your life than being able to say that you're a lifehacker. The same thing largely applies to the so-called "maker" culture.