Here in Japan it's hard to find anyone under 40 who doesn't use Line for nearly all their messages. The carriers make it extremely expensive for people to commu

Here in Japan it's hard to find anyone under 40 who doesn't use Line for nearly all their messages. The carriers make it extremely expensive for people to communicate with users on other networks so people just circumvent texting and calling with line. I've asked my friends why they use it and they all say because they like the stickers.The market was wide open for a while, it just took some good marketing.