Why do I go to a B&N? Two reasons: I'm buying a gift and I want to browse the coffee-table books. Or I need something immediately for work or a project. So f

Why do I go to a B&N? Two reasons: I'm buying a gift and I want to browse the coffee-table books. Or I need something immediately for work or a project. So for me, #2 (tables, not shelves) and #7 (community franchising) would make the most sense.