One that's not quite on their list is boardgames. B&N is pushing more of those for the higher margin, but they do little to nothing to get gamers into the store

One that's not quite on their list is boardgames. B&N is pushing more of those for the higher margin, but they do little to nothing to get gamers into the store. They should be the ones partnering with Tabletop, not Target. Sponsor BoardGameGeek somehow. Host gaming meetup groups. Provide store copies of games for trial.