And a lot (including my app) that plenty of people will have heard of. I do agree though, there's a lot of apps in that directory and elsewhere that will end up

And a lot (including my app) that plenty of people will have heard of. I do agree though, there's a lot of apps in that directory and elsewhere that will end up being well known (or at least acquired) in the next 5-10 years. The network (cloud) is where you sell your consumer or enterprise application now, not Windows.