5 ms·
Except jackets have no recurring revenue.
by badclient 13y ago
Except jackets have no recurring revenue.
- monkeyspaw 13y agoI think one point of the article was that recurring revenue is more complex than that. It all depends on pricing, time to recoup customer acquisition cost, and a few other things. If it takes 18 months to become a "jacket" (ie break even), then whether or not it's worth it depends on factors such as churn, cost of account servicing, cost of IT, etc.
- badclient 13y agothen whether or not it's worth it depends on factors such as churn, cost of account servicing, cost of IT, etc. Sure, but that's stating the obvious for anyone in the SaaS business.