The aggregation aspect of the thought experiment was just to frame things. I'm not a proponent of making decisions based on the aggregate. A TL;DR version of wh

The aggregation aspect of the thought experiment was just to frame things. I'm not a proponent of making decisions based on the aggregate. A TL;DR version of what I wrote might be "Learn to do it right before you do it well." Developing enough empathy for consumers is definitely necessary, but also really difficult to do. Design thinking is the best approach to solving that problem I've encountered so far, but testing is still a huge component. This reminds me of an awesome series of posts on how to run a 5-day design sprint that came out of Google Venture's design team: http://www.designstaff.org/articles/product-design-sprint-2012-10-02.html http://www.designstaff.org/articles/product-design-sprint-20...