I felt like the 9% were unfairly painted as the victims of the way our economy works, but almost everything mentioned were vulnerabilities that the 9% deliberat

I felt like the 9% were unfairly painted as the victims of the way our economy works, but almost everything mentioned were vulnerabilities that the 9% deliberately opened themselves up to. By putting a deal on Groupon, they invited the locusts to swarm them. By opening up a cheaper coffee shop next to Starbucks, they made the business assessment that there was a market for cheaper coffee (or whatever experience they are trying to sell). If they were wrong, then they have fallen victim to what is normal business. If they can't operate without using a self-defeating service, they probably shouldn't be operating. But there's plenty of room for smart business at the Jeffersonian level without making yourself vulnerable to swarms. It's one of the reasons my area has almost as many family owned diners as it does chain restaurants.