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Try to think about it in the context of clicking on an ad for the product. Since the site is just a glorified app store page, I figure I am just reducing 1 clic
by RealCasually 13y ago
Try to think about it in the context of clicking on an ad for the product. Since the site is just a glorified app store page, I figure I am just reducing 1 click from the purchase flow.
Do I irritate enough people that they refuse to buy because they wanted to view the advertising site? This is a different scenario from a service which also provides a normal web service, but is trying to pawn off their mobile app.
- akg_67 13y agoHmm ... interesting that you believe site is just glorified App Store page. You are missing the opportunity to educate and converse with your target audience. Think of app as a product and site as a marketing, education, support, and community channel. I only have experience with iOS App Store. Things, I always find missing pursuing apps in App Store is decent amount of information about app and typically land up on developer website to learn more. I invariably ignore apps (especially paid ones) that don't provide enough information. You can't make me write check until you convince me that your product is what I need or want. If someone is coming to your site, they most probably either trying to decide whether to buy your app or looking for support or to learn more. Use this opportunity to engage with your prospects and customers.
- RealCasually 13y agoThanks for your opinion! I have removed the redirect.