Thanks for the thoughts, founder of FanHero here. A merch store is just the beginning, it was the most easy-to-understand value proposition for a lot of YouTube

Thanks for the thoughts, founder of FanHero here. A merch store is just the beginning, it was the most easy-to-understand value proposition for a lot of YouTubers but our bigger goal is to disrupt the monetization tools that old Hollywood has held a tight grip on (merch, promotions, sponsors, etc.) We intend for this to act more like a fan club in the future closing the gap between creator and fan even closer.