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Gave up after Three and a half months!! There is no magic..it takes time to build a business.. In addition, Never a good idea to build a business based on what

• jnovek 17y ago
  "In addition, Never a good idea to build a business based on what newspapers are saying or how the stock market is performing..." It's probably not a good idea to ignore them, either. I don't know about you, but all the "market research" that my customers ever do is whatever lands on the front page (or on their favorite 24h news channel), and they allocate their buying power accordingly.
  • medianama 17y ago
    You have to use press to your advantage. If its important to your customers, make sure you are covered. My point was - Don't enter a market because press thinks its a good place to be in. There are two reasons for that 1. Most press stories are mostly driven by PR. There is a PG essay that also talks about it. 2. Press is late at identifying trends. If press says its a great thing to get into, it means you are already late to the party.
• brett1211 17y ago
  They closed the business about a year after it was formed. Also, i wouldn't say that the business was formed because of the stock market, more that the economic downturn had an outsized influence on their customers propensity to spend. The aspirational art market (35 year old hedgefund managers) evaporated over night. Yes, perhaps they could have seen it coming, but then again, these hedgefund managers certainly didn't...