That's really cool. Just as launchrock.co standardised a starting page to be put up in minute, there's probably some scope for someone to make a widget for Goo

That's really cool. Just as launchrock.co standardised a starting page to be put up in minute, there's probably some scope for someone to make a widget for Google Forms+Docs that does something similar here. Especially useful if such a hosted widget included A/B testing of those phrases to help discover which is the best way to communicate the concept.