Why pay to have a storefront in a busy location, when you can get all the marketing benefits for only 10-15% of the price? You can then eat 8-10 times as much

Why pay to have a storefront in a busy location, when you can get all the marketing benefits for only 10-15% of the price? You can then eat 8-10 times as much ramen (think: eat daily, not weekly) as you work from the room above your garage.