This is not actually what happened. What happened was, some music publishers decided they were willing to try offering non-DRM'd music for a higher price, and t

This is not actually what happened. What happened was, some music publishers decided they were willing to try offering non-DRM'd music for a higher price, and then Apple did it. Apple did not force a change here. (And even if they had, Netflix is not in Apple's privileged position. The movie studios care a lot less about Netflix than the music guys do about iTunes.)