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A fair question. It's essentially the design equivalent of optimizing your db code: Will your business suffer because you get 8% fewer writes per second than yo
by mortenjorck 13y ago
A fair question. It's essentially the design equivalent of optimizing your db code: Will your business suffer because you get 8% fewer writes per second than you could with some refactoring? Probably not. But it all adds up to the responsiveness of your web application, and likewise, the easy-to-miss typographic nuances add up to the overall impression of quality of the product.
By the way, to be designer-pedantic... There are actually no fonts involved at all here, as far as I can tell – the original logo appears to have been an original calligraphic piece, and the new one is an iteration on that, further refining its calligraphic form.
- simantel 13y agoSo long as we're being pedantic, the original logo used Wendy Std Bold with a slightly modified "C": http://www.myfonts.com/fonts/adobe/wendy-lp/ http://www.myfonts.com/fonts/adobe/wendy-lp/
- mortenjorck 13y agoWow, I stand corrected. The original logo also has subtle adjustments to one or both of the lower-case 'i' characters to make them each different, which was what threw me off.
- tnorthcutt 13y agoThank you for a great explanation/analogy.
- danabramov 13y agoLet us not forget the human. An additional benefit of refactoring is you are going to feel better motivated, which may help you produce better work in next few days. So will anyone maintaining your code in the future, and perhaps the time she would've spend WTFing at previous code, she will spend differently, and more motivated as well.