Larger grocery store chains (i.e. Safeway) have a tremendous price markup, often times reaching 50%. This markup contributes to their profits, of course; but i

Larger grocery store chains (i.e. Safeway) have a tremendous price markup, often times reaching 50%. This markup contributes to their profits, of course; but it also helps offset losses from the inefficient process of distributing perishable goods to consumers. If they could improve that efficiency while keeping prices constant, then grocery store chain profits could benefit substantially.