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You aren't helping them unless you actually plan on clicking on the ads. Seriously, if you want to help out sites you like, pay them money.
by programminggeek 13y ago
You aren't helping them unless you actually plan on clicking on the ads. Seriously, if you want to help out sites you like, pay them money.
- asperous 13y agoSome ad companies pay per view
- s3r3nity 13y agoYeah but CPM (cost per impression metric) is not a scalable business model alone -- CPC (cost per click) or CPA (cost per acquisition) metrics have arisen because sites will spam impressions to people in Malaysia who will never buy anything...cheap impressions don't power a site for very long unfortunately.
- ceejayoz 13y agoMany sites in the news media are still primarily on impression-based ad revenue. Often, a print advertising purchase comes with a certain number of impressions on the website.
- noneTheHacker 13y agoThat's not always true. Some ad models just care that a user may have seen an ad. A lot of sites you can't just "pay them money."
- ceejayoz 13y agoImpression-based costing isn't unheard-of, even today.
- fpgeek 13y agoWhere did mst say that they didn't plan on clicking on any ads? I'd imagine that most of the time people would only consider clicking on ads they found "not annoying" in the first place.