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6M users is just not interesting when you're chasing having hundreds of millions of users. And 50% is a wildly optimistic percentage for how additional G+ users
by tomkarlo 13y ago
6M users is just not interesting when you're chasing having hundreds of millions of users. And 50% is a wildly optimistic percentage for how additional G+ users you'd create.
Let's say they have 12M monthly active users; a large percentage of those are probably already G+ users (let's call it 50%.) A large percentage of the remainder have deliberately decided they don't want to use G+, so you'd be doing pretty damn well to convert 10-20% of them over.
So that's only 600K-1.2M MAU in a "best case" outcome. You're just not going to be able to sell that as being worth allocating a half-dozen engineers to pursue building a new product. It's not even close.
- nwilliams 13y ago>6M users is just not interesting when you're chasing having hundreds of millions of users. In the use case of a type of site where cascading network effects are of paramount importance, 6M engaged users is huge.
- tomkarlo 13y agoYeah, but you're assuming they'd be engaged. If they don't like G+ and they're just using it as a news reader, that's pretty much the opposite of engaged, from a social network perspective.
- megablast 13y agoThe last 6 million maybe nothing, but the first 6 million is huge. So is the 2nd and 3rd.