I like these types of businesses. Simple, useful technology for which the success of the business depends almost entirely on the grit and hustle of the team. Yo

I like these types of businesses. Simple, useful technology for which the success of the business depends almost entirely on the grit and hustle of the team. Your greatest asset will be a killer sales team. All the comments on this page about pricing and "oh I could do this in a weekend" are not as relevant to your business because for the majority of your sales, your customers won't even KNOW the product they're looking for. They have a problem for which there are many kinds of solutions to. Your job is to sell them this type of solution. If this type of solution is less expensive compared to other types of solutions, you'll get the sale before your competitors (clones or otherwise) ever hear the letters RFP. TL;DR: Get a great sales team