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> The lawyers will drown everyone else out. The worst lawyers will drown everyone else out, including the good lawyers. The lawyer that has a high conversion
by jcampbell1 13y ago
> The lawyers will drown everyone else out.
The worst lawyers will drown everyone else out, including the good lawyers. The lawyer that has a high conversion rate by promising it will cost $5000, but ends up costing $30k drowns out the lawyer who legitimately quotes $10k.
I agree, for certain searches, the ads are helpful, but I stand by the notion of avoiding SERPs with tons of high value ads. The person paying for those ads will likely be you.
- ericd 13y agoYeah, from what I've seen fraudulent advertising, bait and switch, and various other shady tricks are dominant strategies in adwords advertising within some categories, and I haven't seen any obvious effort by Google to curb it. If there was some way for Google to act as a reliable Better Business Bureau replacement, that rating would be a great addition to their ranking algo.