Wikia (not wikimedia!) is for profit, I would think. Wikia are those "personal wikis" for TV shows/alternate universes/fan stuff in general. They also have an

Wikia (not wikimedia!) is for profit, I would think. Wikia are those "personal wikis" for TV shows/alternate universes/fan stuff in general. They also have annoying ads all over the place and all have really ugly MediaWiki skins.